Make it easier to find the best music to maximize your study session with these study music apps. It is nearly impossible to maintain your focus while studying if you are surrounded by a bunch of people yapping i.
Case studies are invaluable for establishing proof of your marketing claims. Learn ways to get the most out of your case studies on and off your website. Public Pastes. Get your tour on the road. Our scheduling, event management and analytics were taken to a new level. We look forward to an on-going relationship with MainEvent as our programs continue to evolve.
What made it so unique? It wasn't a demo -- it was a game. And conference guests weren't guests -- they were players. Docker Dash was a live video game-style simulation of Docker's application platform, and it recruited 5, of its enterprise attendees to create an app together by solving a series of fun challenges inside the game.
Each challenge presented in Docker Dash allowed the "players" to engage a feature of Docker's product and ultimately complete their app. It was a fun, collaborative way to show enterprise software developers why Docker is invested in the containerization market and the value these people can get from Docker's product.
Docker Dash got the attention of more than 3. This gave skateboarders a place to meet up, connect, listen to live music, and shred. Vans also used these skatepark-based popups to promote the launch of their new shoe line which honored David Bowie.
With Vans being a leading shoe line of skateboarders, pop-ups in and near skateparks seem like a natural fit for an experiential marketing experience. By marketing primarily on social media, the company was able to get the campaign to go viral.
People began following where the Rickmobile was via a live destination page on the adult swim site. When the Rickmobile hit major cities, people flocked to it to take a picture with Rick's face and enter the mobile where they could purchase products related to the TV show. With the experience, you could stand in front of a screen and see a popular soccer player next to you. You could then practice a soccer move with the athlete or compete in your own mini soccer tournament.
While VR isn't accessible to many marketers, this experience did have a few scaleable strategies associated with it. Clearly, taking some very calculated risks worked out pretty well for these companies. So when it comes to creating an experience with your brand, don't be afraid to think outside of the box -- and don't be afraid to work together on it with someone else.
Invest some time into thinking about the ways people could interact with you, even if it seems a little nutty. If it's aligned with what you do and executed thoughtfully, people will be talking -- in the best way possible. Originally published Aug 16, PM, updated August 16 Logo - Full Color. Contact Sales. Overview of all products. Marketing Hub Marketing automation software. Service Hub Customer service software.
CMS Hub Content management system software. Operations Hub Operations software. App Marketplace Connect your favorite apps to HubSpot. Why HubSpot? Marketing Sales Service Website. Need ideas on how you can get ahead of the curve? Here is our list of 11 brilliantly executed digital experiential marketing campaigns from Australia: 1.
Seiko x Australian Open: Tennis VR Challenge Initiative, Funkified Entertainment, Rentertainment To ignite engagement and unmatched brand exposure for the upcoming Australian Open, leading-edge watch manufacturer Seiko activated their exciting project in Federation Square, Melbourne drawing in curious passersby.
Thank you! You are being redirected to your free guide and a link has been sent to your email. Something went wrong while submitting the form. Nico King. Stay ahead of the game with gamified marketing. Step-by-step infographic on how to plan an experiential marketing campaign. We publish new content on games and marketing every month. App Privacy. Size Category Business. Compatibility iPhone Requires iOS Price Free.
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